Well, there won’t be very many at the boat show this year! The eight largest home town metro dealers have made the decision to join the “Parade of Boats” this year. This new format is ultimately better for people wanting to buy a boat. It allows customers to see the full scope of a dealer’s commitment to customer satisfaction. It allows for a customer to see every boat in the dealer’s inventory; new, demo’s, used and brokerage. There are no long lines to see the boats, no parking hassles, no admission cost, free food, free seminars, and free prizes given away daily.
Buying habits have changed. People are more likely to buy a boat with a longer term perspective than they did a few years ago. Although people are concerned about price they are also concerned about long term service, convenience, and long term value. All of our manufacturer’s are on board to help us give you the best possible price. It is better than boat show pricing! We can use all of our allocated boat show budgets to lower prices even farther than before! All of the dealers participating in the Parade of Boats are locally owned with long histories of excellent customer satisfaction. We are proud to be associated with so many wonderful boating families and look forward to an incredibly fun and successful Parade of Boats.
Dave
